Drivers Engage in Distracted Driving More Than 50% of the Time
March 16th, 2016 | By: Walker Advertising | Posted in: From the CEO
Drivers engage in some form of distracted driving behavior—such as using a handheld cell phone or a touchscreen menu on a vehicle instrument panel—more than 50% of the time while driving, according to research by the Virginia Tech Transportation Institute.
Researchers found driver-related factors such as distraction, error, fatigue, and impairment were present in nearly 90% of higher severity crashes involving injury or property damage.
The risk of a crash increases by nearly 10% when the driver is observably emotionally agitated, and the risk of a crash is nearly double when d rivers engage in distracting behaviors that require them to take their eyes off the road.
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