10 Reasons Your Lawyers Should Blog

Blogging is one of the most effective marketing tools available. While different firms will have their unique approach when it comes to frequency, style, and outlook, encouraging your lawyers to blog is a great long-term strategy. Here are just some of the reasons why your lawyers should be blogging: Blogging gives attorneys the opportunity to…

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10 Tips to Improve your Attorney Bio

Did you know that attorney bios are the most-read content on a law firm’s website? In fact, they are responsible for more than 60 percent of the site’s total traffic. But if you take a look around the web (even your own site) and compare lawyer bios, you may notice they mostly follow the same…

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Benefits of Pro Bono Legal Work for Your Firm Growth

What is Pro Bono Work? “Pro bono” means “for the public good” and the American Bar Association urges lawyers to take on pro bono work each year in order to serve those who are unable to pay. But solo and startup law firms may approach pro bono work with an attitude of skepticism. A common…

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Pros & Cons of Using Twitter in Law

One fact about social media that is relevant to all law firms (and all businesses), it’s that it’s not going away! Social media generally refers to a communication tool or platform that allows Internet users (whether an individual or a brand) to communicate with large audiences. This communication can be person to person, brand to…

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online newsletter

Does Your Law Firm Need a Newsletter?

Law firm newsletters have grown in popularity over the years. If you do not have a system set up to send regular newsletter updates to past clients, current clients, and prospects – it’s time to start! Why is a newsletter necessary if you have already worked with a client or currently work with them? The…

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