Many times, some of the most effective marketing strategies involve classic approaches that have been used by attorneys and other business for years. One of these popular tools is lawyer billboard advertising. Many people see these ads on a daily basis. While on their drive to work, amidst the hustle and bustle of the weekday, […]
Legal Marketing Blog
We know law firms don't grow on leads alone. Our blog is a source for legal marketing tips, business best practices, and Walker Advertising updates.
Advertising is an important part of gaining new business for any law firm, big or small. Effective ads across various platforms can persuade potential clients that a particular firm is better than the competition, thus increasing business profitability. While attorneys may truthfully advertise legal services, these efforts are subject to California Rule of Professional Conduct […]
The Texas Disciplinary Rules of Professional Conduct requires lawyers to file a copy of most public media advertisements and solicitation communications with the Advertising Review Committee prior to dissemination, or concurrently. Attorney advertising laws in Texas are quite restrictive, but as a solo or small firm, you can stay in full compliance while still having […]
Lawyer ads can help you achieve the goals you have for the firm – increased brand awareness, more leads, or a specific amount of revenue each quarter. If your firm is small or mid-sized, TV commercials can help reach target clients in local markets. Producing a TV ad isn’t easy, however. There are many factors […]