In today’s digital landscape, internet marketing has become increasingly important for targeting consumers. The same applies to law firms, where legal digital marketing strategies are essential for targeting specific audiences and achieving measurable goals. That being said, lawyers have always been famously “behind” the cutting-edge of technology when it comes to firm implementations, so internet […]

Technology is crucial to effective law firm operation. Well-integrated technology helps firms operate efficiently, satisfy clients better, research cases faster, tackle tasks more easily and maintain an output that’s competitive with larger firms. According to a 2019 Legal Trends report, lawyers spend less than three hours per day on billable tasks. The rest of the time […]

Legal conferences serve quite a few purposes. They help you meet your continuing legal education (CLE) requirements while giving you an opportunity to promote your practice. In addition, they provide priceless networking opportunities.  In 2021, attorneys all over the country are eager to gather in person again for intriguing discussions, wise advice on business development, and a little fun […]

This the definitive guide to SEO for attorneys. The best part? Everything here applies to law firm SEO in 2021. In other words, we won’t cover out-of-date trends. We will however prepare you for legal SEO in 2021. AND, if you’re looking for more than just SEO advice, you can check out our tips for creating […]

Today we are going to help you plan, create, and track law firm website content that gets you: More visitors to your site More social media shares Top rankings in Google search results But this isn’t just another summary of content marketing strategies. We’re going to show you exactly how to create winning content that […]

This is the ultimate guide to law firm marketing strategies in 2021.  This is not your average summary of strategies. Yes, we’ll go in-depth about the law firm marketing ideas that continue to work in 2021. But we’ll also cover all-new strategies and tools that are already proven to be effective.  If you’re seeking a […]

Accounting for 18 percent of the total U.S. population, Hispanics are the largest minority in America and growing. U.S. Census projections put the Hispanic population at 111 million by 2060 and estimate 132.8 million Americans will be speaking Spanish by 2050. Despite this fact, the Hispanic community is underserved and vulnerable, especially when it comes […]

Social media for lawyers is a powerful tool for firms looking to generate quality leads and expand their caseload. Creating a web presence and connecting with prospective clients through various platforms like Twitter, Facebook, Google+, and LinkedIn is the modern version of business cards and an expansive Rolodex. Online marketing cannot be discussed without the […]

Ensuring that your law firm is searchable should be at the top of your marketing to-do list. When members of the community seek the assistance of professionals like you, they take to search engines like Google to help them find qualified counsel. Are you showing up locally when potential clients are searching for law firms? […]

In today’s digital age, consumers hardly ever make any purchases, no matter how large or small, without looking up reviews. Whether someone is purchasing a car, booking a trip, or simply buying household necessities, we all look to Yelp and other review sites to give us insight into the options we are considering. With so […]