Did you know that attorney bios are the most-read content on a law firm’s website? In fact, they are responsible for more than 60 percent of the site’s total traffic. But if you take a look around the web (even your own site) and compare lawyer bios, you may notice they mostly follow the same […]

When first starting a small law firm, there are an overwhelming amount of tasks at hand. Above all of the items on a new firm’s to-do list is client acquisition. All firms are looking for a way to generate leads and start building a caseload. As a small firm, outsourcing and handing this important job […]

All leads are not created equal. Many times, attorneys believe they are investing in the promise of quality lead generation for lawyers, but they are actually paying for “sign-the-contract-and-run” firms. These sub-par firms may generate leads, but the quality of the leads is questionable to say the least. It is essential to make sure you […]

After shooting and editing our new campaign and a complete overhaul of our Los Defensores site, we entered three creative awards competitions and were recognized with four awards:  2020 Stevie American Business Awards – Bronze for Los Defensores Complete Site Redesign The American Business Awards are the U.S.A.’s premier business awards program. All organizations operating […]

Many times, some of the most effective marketing strategies involve classic approaches that have been used by attorneys and other business for years. One of these popular tools is lawyer billboard advertising. Many people see these ads on a daily basis. While on their drive to work, amidst the hustle and bustle of the weekday, […]