If you’re having trouble growing your firm by bringing in new cases, then you may look to legal leads as a solution. The ethics of paying for leads is probably something that weighs heavily on your decision making. So, is it legal for lawyers to buy pay for leads? The answer is Yes! The American […]

Marketing for law firms takes meticulous strategy. The trends are always changing, and staying innovative is the most effective way to generate the most leads and grow your firm. Marketing boils down to access and reach. In order to improve your caseload and reach your professional goals, you need to reach the right audience and […]

Many times, some of the most effective marketing strategies involve classic approaches that have been used by attorneys and other business for years. One of these popular tools is lawyer billboard advertising. Many people see these ads on a daily basis. While on their drive to work, amidst the hustle and bustle of the weekday, […]

With so much on their plate, attorneys do not usually put content marketing at the top of their priority list. In the midst of managing their caseload, firms are spending less time on improving their marketing strategy and just sticking to what has worked throughout the years. For these reasons, many practices continue to rely […]

An increasing number of people rely on the Internet to shop, research, communicate, socialize, and even, look for representation. The success of most businesses, including law firms, greatly relies on an online presence. Email marketing for lawyers can be a lucrative type of content marketing that can help generate quality leads. However, not all forms […]