Tarun Sridharan

Latest articles by Tarun Sridharan:

• The Best Legal Conferences to Attend

  Staying ahead in the legal industry requires more than reading the latest case law updates or scanning your favorite legal news sites. Today’s successful lawyers—whether operating as solo practitioners or working in the biggest international firms—understand the value of building... Read More »
• Everything You Need To Know About The Law Firm Client Intake Process

  When you seek legal assistance, the first step in your attorney-client journey is the legal client intake process. This stage is crucial, as it establishes the relationship between you and your legal representative, clarifies the scope of services, and ensures that both sides have what they need... Read More »
• Lead Generation For Lawyers

  When you’re building a thriving law practice, attracting a consistent stream of prospective clients is critical. In today’s digital-first environment, old-fashioned methods of advertising—such as newspapers or yellow pages—simply aren’t enough to generate sustainable business growth.... Read More »
• How Effective is Billboard Advertising For Lawyers?

  When people think of lawyer advertising, television commercials, radio spots, or online search ads often spring to mind — not necessarily billboard advertising. That being said, billboard advertising (along busy highways, near public transit routes, in city centers, etc.) has long been an... Read More »
• The Importance of Online Reviews For Lawyers

  If you’ve been looking to expand your client base as a lawyer — whether you’re a solo lawyer or a firm lawyer — then you have probably considered the importance of online reviews for lawyers and how these reviews can impact your law firm's online reputation and acquisition of new... Read More »
• Law Firms Evolving With Technology: A Comprehensive Guide

  Though the legal industry has traditionally been slow to embrace new technologies—preferring face-to-face consultations, paper documentation, and physical law libraries—the advent of legal technology is now integrating cutting-edge tools to keep pace with a rapidly shifting professional... Read More »
• Litigation Trends in the Legal Industry: What to Expect

  If you’ve been looking to grow your firm (or solo practice), then — as a litigator — it’s not only important that you consider your marketing options, but it’s also important that you consider broader litigation trends in the legal industry so that you can better serve the clients that... Read More »
• The Growing and Underserved Hispanic Community: Growing Your Client Base

  Whether you’re a solo lawyer, small firm lawyer, or part of a larger firm and you’re interested in growing your client base and expanding your customer base, tapping into the substantial (and underserved) Hispanic community is an excellent strategy. Hispanics make up roughly 18 percent of the... Read More »
• 10 Tips to Improve Your Attorney Bio

  If you’re building out your law firm website, then chances are that you’re considering expanding or rewriting your attorney biographies. Oftentimes, attorneys treat their bios like a chore — they do the absolute bare minimum necessary to explain their background and training. This sort of... Read More »
• Headshots For Lawyers: What Your Headshot Says About Your Firm

  If you’re an attorney looking to improve the legitimacy and reach of your online legal services presence, then one of the baseline considerations you have to get a handle on is shooting the best lawyer headshots for your firm. Curious about what you need to do to maximize the quality of your... Read More »